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Współpraca elektroniczna w crowdsourcingu

Współpraca elektroniczna w crowdsourcingu

Soner Kaya

53,73 €
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Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
Materia
Redes y comunicaciones informáticas
ISBN:
9786209263217
53,73 €
IVA incluido
Disponible

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Sobre IBD

W erze cyfrowego społeczeństwa informacyjnego zmieniły się formy komunikacji. Społeczeństwo informacyjne charakteryzuje się wieloma postępami technicznymi, które umożliwiają tworzenie innowacyjnych produktów i usług dla użytkowników końcowych. Jednak wiele projektów innowacyjnych nie uwzględnia w wystarczającym stopniu rzeczywistych potrzeb klientów. W procesie innowacyjnym klient pełni jedynie rolę odbiorcy bez prawa współdecydowania. Interesujące jest teraz ponowne zdefiniowanie tradycyjnego postrzegania klienta. Klient nie powinien już pełnić roli odbiorcy, jak to miało miejsce dotychczas, ale powinien być częścią procesu innowacyjnego, uczestnicząc w nim osobiście. W niniejszej pracy przeanalizowano to dokładniej w kontekście przedsiębiorczości. Jako przykład zastosowania wykorzystano firmę Local Motors.

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