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Wachstumsstrategien in der Medienbranche

Wachstumsstrategien in der Medienbranche

Gerrit Karalus

84,20 €
IVA incluido
Disponible
Editorial:
Springer Nature B.V.
Año de edición:
2008
Materia
Gestión y técnicas de gestión
ISBN:
9783834910141
84,20 €
IVA incluido
Disponible

Selecciona una librería:

  • Librería Samer Atenea
  • Librería Aciertas (Toledo)
  • Kálamo Books
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  • Librería Elías (Asturias)
  • Donde los libros
  • Librería Kolima (Madrid)
  • Librería Proteo (Málaga)
Sobre IBD

Gerrit Karalus wertet aktuelle Wachstumsstrategien bei Zeitungen und Zeitschriften aus und formuliert ein Handlungsmodell, das zeigt, wie die bestehende Ressourcenbasis analysiert und für die Wachstumsstrategien genutzt werden kann.

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