Une analyse commerciale efficace au sein d’une entreprise

Une analyse commerciale efficace au sein d’une entreprise

Melanie Nogalo

75,02 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
ISBN:
9786202397827
75,02 €
IVA incluido
Disponible

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Sobre IBD

Bien que le thème de l’analyse commerciale soit décrit de manière très détaillée depuis des années dans de nombreuses sources, le poste de l’analyste commercial est encore souvent remis en question. Les exigences liées à ce poste sont définies avec précision dans la littérature, mais elles ne sont guère présentées clairement sous forme de profils d’exigences dans les entreprises. L’objectif de ce travail est, dans un premier temps, d’élaborer les facteurs d’influence et les exigences selon la littérature actuelle et de déterminer les problèmes qui pourraient survenir, notamment en ce qui concerne les parties prenantes.

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