Understanding and Profiting from Intellectual Property

Understanding and Profiting from Intellectual Property

D. Yang

66,31 €
IVA incluido
Disponible
Editorial:
Springer Nature B.V.
Año de edición:
2008
Materia
Gestión y técnicas de gestión
ISBN:
9781349543168
66,31 €
IVA incluido
Disponible

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A new look at the strategic and managerial issues surrounding intellectual property (IP) and international commercialization in the international market. Four sections cover fundamentals of IP, country factors and their impact on IP, international management of IP and international strategies of IP with case studies and statistical data.

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