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Transformation of Chinese Newspaper Companies

Transformation of Chinese Newspaper Companies

Miao Huang

302,07 €
IVA incluido
Consulta disponibilidad
Editorial:
Taylor & Francis Ltd
Año de edición:
2018
Materia
Prensa y periodismo
ISBN:
9780367085612

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This book focuses on the transformation of Chinese newspaper companies in aspects of managerial strategies, newsroom practices and interactions with national policies. The primary argue is that the transformation is oriented to the Internet market, which is a consensus of newspaper practitioners and government administrators.

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