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The SAGE Handbook of Political Advertising

The SAGE Handbook of Political Advertising

Christina Holtz-Bacha / Lynda Lee Kaid

226,47 €
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Editorial:
Sage Publications
Año de edición:
2006
Materia
Política y gobierno
ISBN:
9781412917957

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The SAGE Handbook of Political Advertising provides a comprehensive view of the role political advertising plays in democracies around the world. Editors Lynda Lee Kaid and Christina Holtz-Bacha, along with an international group of contributors, examine the differences as well as the similarities of political advertising in established and evolving democratic governments.  

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