The evolution of strategy

The evolution of strategy

Daniel Gamper

51,23 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2007
Materia
Gestión y técnicas de gestión
ISBN:
9783836446877
51,23 €
IVA incluido
Disponible

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Strategy: arguably one of the most abstract elements that leaders have todeal with. But where did it come from and how will it develop in the future?That is the framework within which this book will take a closer look at thephenomenon 'strategy'. Development tendencies in the field of strategy arefound and possible future trends are extrapolated. A historical overview iscreated to map out the roots of strategy, found in military thinking. The focusis then shifted to strategy in the business environment. An analysis is madeidentifying the general development trends in the field of strategy. Thisincludes a closer look at two essential phenomena: globalization as well asalliances and networking. The analysis is used as a basis to extrapolate whatbusiness strategy will be about in the future. This general forecast includesbasic implications and suggestions for companies on how to prepare for thefuture. The book offers basic research along with practically relevant insights,incorporating content for both, those interested in the historical evolution ofstrategy, military or business wise, as well as decision makers looking for anew perspective on the topic of strategy.

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