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The Consumer Interest (RLE Consumer Behaviour)

The Consumer Interest (RLE Consumer Behaviour)

J. D. Forbes

267,54 €
IVA incluido
Disponible
Editorial:
Taylor & Francis Ltd
Año de edición:
2014
Materia
Psicología social, grupal o colectiva
ISBN:
9781138838192
267,54 €
IVA incluido
Disponible

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Sobre IBD

This book, based on extensive original research, traces the development of the consumer interest . It examines the impact the consumer interest has in various spheres and considers the reonses of these spheres. It points out the ways in which consumer interests are represented in different countries, particularly the significant difference between North America and Europe.

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