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Strategische Positionierung im Finanzdienstleistungsbereich

Strategische Positionierung im Finanzdienstleistungsbereich

Hans Peter Wolfersberger

78,85 €
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Editorial:
Springer Nature B.V.
Año de edición:
2004
Materia
Obras de teatro, textos teatrales
ISBN:
9783824480890
78,85 €
IVA incluido
Disponible

Selecciona una librería:

  • Librería Samer Atenea
  • Librería Aciertas (Toledo)
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Sobre IBD

Hans Peter Wolfersberger untersucht, wie sich im Finanzdienstleistungssektor kurz- bis mittelfristig strategische Wettbewerbsvorteile erzielen lassen, und zeigt, dass ein Monitoring des strategischen Umfeldes und der strategischen Möglichkeiten erforderlich ist, um eine erfolgreiche Positionierung langfristig verteidigen zu können. Außerdem präsentiert er Konzepte, die die kontinuierliche Anpassung an neue Umwelttendenzen gestatten.

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