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Strategic Orientation and Alliance Portfolio Configuration

Strategic Orientation and Alliance Portfolio Configuration

Katharina Wratschko

120,84 €
IVA incluido
Disponible
Editorial:
Springer Nature B.V.
Año de edición:
2009
Materia
Gestión y técnicas de gestión
ISBN:
9783834917089
120,84 €
IVA incluido
Disponible

Selecciona una librería:

  • Librería Samer Atenea
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  • Librería Kolima (Madrid)
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Sobre IBD

Following the resource-based view, social network theory and transaction cost theory, Katharina Wratschko shows the complex relationship between a firm’s business strategy and its alliance portfolio.

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