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Strategic Management

Strategic Management

H. Igor Ansoff

158,89 €
IVA incluido
Disponible
Editorial:
Springer Nature B.V.
Año de edición:
1979
Materia
Gestión y técnicas de gestión
ISBN:
9781349029730
158,89 €
IVA incluido
Disponible

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Sobre IBD

This book is the founding work on Strategic Management, a concept that lies at the core of modern business. It has a focus upon the behaviour of complex organizations in turbulent environments and upon what determines success. The book is a ground-breaking approach to modelling strategic capability and strategic choice that has influenced an entire generation of managers and strategists. It remains a key work on strategy.

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