Librería Samer Atenea
Librería Aciertas (Toledo)
Kálamo Books
Librería Perelló (Valencia)
Librería Elías (Asturias)
Donde los libros
Librería Kolima (Madrid)
Librería Proteo (Málaga)
Straight Talk: The No-Nonsense Guide to Strategic AI Adoption is written for owners, CEOs, and senior executives who must lead their organizations through the challenges of artificial intelligence. Andrea Hill, a seasoned executive and advisor with more than 35 years of experience in business transformation, provides a practical framework for adopting AI responsibly, strategically, and with confidence.AI is already embedded in daily business systems: from email and customer management to inventory and financial forecasting. The question is no longer whether to use AI, but how to use it in ways that strengthen rather than expose the enterprise. This book serves as a compass, offering principles and practices to remain competitive, compliant, and trusted.Readers will learn to:Distinguish hype from practical applications that deliver real value.Address ethical and social risks such as bias, privacy, and workforce impact.Navigate evolving legal and regulatory requirements in the U.S. and abroad.Apply governance frameworks like NIST and ISO/IEC to safeguard operations.Evaluate vendors and protect against AI-driven cybersecurity threats.Integrate AI into marketing, HR, operations, and analytics without eroding trust or judgment.Unlike technical manuals or trend-driven guides, Straight Talk focuses on the leadership challenge: managing opportunity and risk at the same time. With accessible explanations and actionable frameworks, it equips leaders to move beyond experimentation and implement AI as a responsible, strategic driver of growth.
