Librería Samer Atenea
Kálamo Books
Librería Elías (Asturias)
Librería Kolima (Madrid)
Librería Proteo (Málaga)
Great and successful products do not just make money but they engender a love and devotion from their users. These are the Products People Love and they follow the six rules found in this book- the PPL Rules. Six Rules for Creating Products People Love provides clear and actionable guidelines for the design, development, and marketing of successful products. • Make it Easy to get started • Make it Useful • Make it Easy-to-use • Make it Valuable • Make it Attractive • Make it Trustworthy ______________________________________________ Praise for Six Rules for Creating Products People Love 'Bruce D. Green's PPL Rules have forever changed the way I approach my work... a must-read for anyone looking to define optimal product development strategies.' - Gwen Weinberg, Designer / Owner, Three by Three Seattle 'Bruce D. Green has defined six essential rules that will successfully guide entrepreneurs to bring to market new products that will 'stick'.' - Ken Krooner, Founder / President, ESRG, LLC