Ribbon Culture

Ribbon Culture

Sarah E.H. Moore

66,72 €
IVA incluido
Disponible
Editorial:
Springer Nature B.V.
Año de edición:
2008
ISBN:
9781349361601
66,72 €
IVA incluido
Disponible

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Sobre IBD

This book explores the history, meaning, and sociological implications of awareness campaigns, seeing them as personal displays of compassion in a culture where empathy is a by-word for authenticity. It also highlights how charities use awareness campaigns to reach their audience, and the transformation of charity into a commercial enterprise.

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