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Qualitative Online-Erhebungen

Qualitative Online-Erhebungen

 

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Editorial:
Springer Nature B.V.
Año de edición:
2016
Materia
Estudios de comunicación
ISBN:
9783658118167
56,07 €
IVA incluido
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  • Librería Samer Atenea
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Sobre IBD

Qualitative Online-Forschung wird zwar immer häufiger durchgeführt, aber nur selten methodologisch reflektiert: Welche Funktionen und Merkmale haben Online-Kommunikationen und wie können diese erkenntnisgewinnend für die Qualitative Forschung genutzt werden? Diese und weitere Fragen sind Gegenstand dieses Bandes. Im Vordergrund stehen dabei (reaktive) Verfahren der qualitativen Datenerhebung wie Interviews und Gruppendiskussionen.

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