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Public Health Communication Interventions

Public Health Communication Interventions

Nurit Guttman

193,42 €
IVA incluido
Disponible
Editorial:
Sage Publications
Año de edición:
2000
Materia
Estudios de comunicación
ISBN:
9780761902607
193,42 €
IVA incluido
Disponible

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Otros libros del autor

  • Communication, Public Discourse, and Road Safety Campaigns
    Nurit Guttman
    This book discusses the use of communication campaigns to promote road safety, arguing that they need to elicit public discourse on issues pertaining to culture, equity, gender, workplace norms, environmental issues, and social solidarity. Increasingly, new media channels and formats are employed in the dissemination process, making road safety-related messages ubiquitous, and ...
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  • Communication, Public Discourse, and Road Safety Campaigns
    Nurit Guttman
    This book discusses the use of communication campaigns to promote road safety, arguing that they need to elicit public discourse on issues pertaining to culture, equity, gender, workplace norms, environmental issues, and social solidarity. Increasingly, new media channels and formats are employed in the dissemination process, making road safety-related messages ubiquitous, and ...
  • Public Health Communication Interventions
    Nurit Guttman
    The ethical dimensions of health communicators’ interventions and campaigns are brought into question in this thought-provoking book. Examining the efforts to effect behavior change, the author questions how far health communication can and should go in changing people’s values. The author broadens the current analysis of interventions and presents conceptual frameworks that he...