Eric B. Shiraev / Richard Sobel
Librería Samer Atenea
Kálamo Books
Librería Elías (Asturias)
Librería Kolima (Madrid)
Librería Proteo (Málaga)
This text provides a practical introduction to the field of public opinion while also teaching students the basic skills necessary for measurement, understanding, and interpreting. It demonstrates the effect and nature of public opinion in other countries while also placing American public opinion in context.