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Ökonomie der Musikwirtschaft

Ökonomie der Musikwirtschaft

Peter Tschmuck

37,86 €
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Editorial:
Springer Nature B.V.
Año de edición:
2020
Materia
Estudios de comunicación
ISBN:
9783658292942
37,86 €
IVA incluido
Disponible

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Sobre IBD

Das Buch stellt die ökonomischen Zusammenhänge und Prozesse in der Musikwirtschaft dar und beleuchtet im Speziellen das Musikverlagswesen, die phonografische Industrie, den Live-Musiksektor, sekundäre Musikmärkte (Medien, Werbung, Branding, Merchandising, Games), Musikarbeitsmärkte sowie die ökonomischen Hintergründe des digitalen Musikbusiness.

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