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Nation-branding in Practice

Nation-branding in Practice

Kristin Anabel Eggeling

301,75 €
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Editorial:
Taylor & Francis Ltd
Año de edición:
2020
Materia
Política y gobierno
ISBN:
9780367420734

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This book investigates the political implications of country promotion through practices of ’nation-branding’ by drawing on contemporary examples from the sports, urban development and higher education sector in Kazakhstan and Qatar.

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