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Nachhaltigkeitsstrategieentwicklung

Nachhaltigkeitsstrategieentwicklung

Carolyn Hutter

102,77 €
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Editorial:
Springer Nature B.V.
Año de edición:
2012
Materia
Gestión y técnicas de gestión
ISBN:
9783834942210
102,77 €
IVA incluido
Disponible

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Sobre IBD

Aufgrund von zahlreichen ökonomischen und ökologischen Herausforderungen stehen Unternehmen zunehmend in der Verantwortung. Hier kann das Konzept des nachhaltigen Wirtschaften einen Lösungsansatz bieten. Die Autorin zeigt auf, wie Unternehmen eine konsistente Nachhaltigkeitsstrategie unter besonderer Berücksichtigung der eigenen Interessen und der Anforderungen der externen Anspruchsgruppen entwickeln können und evaluiert diesen formulierten Strategieprozess am Beispiel der Dr. Ing h.c. F. Porsche AG. 

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