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Mobile Services Industries, Technologies, and Applications in the Global Economy

Mobile Services Industries, Technologies, and Applications in the Global Economy

Mobile Services Industries, Technologies, and Applications in the Global Economy

Jenny Lee

249,45 €
IVA incluido
Disponible
Editorial:
IGI Global
Año de edición:
2012
Materia
Ingeniería de las comunicaciones/las telecomunicaciones
ISBN:
9781466619814
Páginas:
48
Encuadernación:
Rústica
249,45 €
IVA incluido
Disponible

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Sobre IBD

As business paradigms shift from desktop-centric environments to data-centric mobile environments, mobile services create numerous new business opportunities. At the same time, these advances may also challenge many of the basic premises of existing business models. Mobile Services Industries, Technologies, and Applications in the Global Economy fosters a scientific understanding of mobile services, provides a timely publication of current research efforts, and forecasts future trends in the mobile services industry and its important role in the world economy. Written for academics, researchers, government policymakers, and corporate managers, this comprehensive volume will outline the great potential for new business models and applications in mobile commerce.

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