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Mastering the Media Purpose, Passion & Publicity for Nonprofit & Advocacy Organizations

Mastering the Media Purpose, Passion & Publicity for Nonprofit & Advocacy Organizations

Mastering the Media Purpose, Passion & Publicity for Nonprofit & Advocacy Organizations

David Hamlin

27,35 €
IVA incluido
Disponible
Editorial:
Lulu Press
Año de edición:
2008
Materia
Autoayuda y desarrollo personal
ISBN:
9780615204628
27,35 €
IVA incluido
Disponible

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Sobre IBD

A complete guide to the art and science of building effective media coverage for nonprofit and advocacy organizations. This book guides the reader through every step, from basics to sophisticated strategy & tactics. 'If you want to move, change, shape or lead then Mastering The Media is the first place to start.' Darryl Young, Former National Media Director, The Sierra Club '. . .takes the mystery and complexity out of the media game. . .All senior staff should have a copy on their desk.' Mike Alvidrez, Executive Director, Skid Row Housing Trust

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