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Marketing-Related Motives in Mergers & Acquisitions

Marketing-Related Motives in Mergers & Acquisitions

Denise Dahlhoff

66,68 €
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Editorial:
Springer Nature B.V.
Año de edición:
2002
Materia
Gestión: liderazgo y motivación
ISBN:
9783824476695
66,68 €
IVA incluido
Disponible

Selecciona una librería:

  • Librería Samer Atenea
  • Kálamo Books
  • Librería Elías (Asturias)
  • Librería Kolima (Madrid)
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Sobre IBD

Prompted by an increasing number of mergers and acquisitions (M&As), Denise Dahlhoff investigates the role of marketing-related motives in M&As in the U.S. food industry.

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