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Marketing and Public Relations Handbook for Museums, Galleries, and Heritage Attractions

Marketing and Public Relations Handbook for Museums, Galleries, and Heritage Attractions

Marketing and Public Relations Handbook for Museums, Galleries and Heritage Attractions

Sue Rungard / Sue Runyard / Ylva French

110,96 €
IVA incluido
Disponible
Editorial:
Bloomsbury Publishing plc
Año de edición:
2000
Materia
Enciclopedias y obras de consulta
ISBN:
9780742504073
110,96 €
IVA incluido
Disponible

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Sobre IBD

This definitive guide describes the role of marketing and effective marketing and public relations techniques any museum or heritage site can utilize.

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