Lights, Camera, Impact

Lights, Camera, Impact

Tony Gnau

20,14 €
IVA incluido
Disponible
Editorial:
T60 Productions
Año de edición:
2022
Materia
Industrias de los medios, la información y la comunicación
ISBN:
9798986420103
20,14 €
IVA incluido
Disponible

Selecciona una librería:

  • Librería Samer Atenea
  • Librería Aciertas (Toledo)
  • Kálamo Books
  • Librería Perelló (Valencia)
  • Librería Elías (Asturias)
  • Donde los libros
  • Librería Kolima (Madrid)
  • Librería Proteo (Málaga)

Uncover and reveal your company’s stories to create great results-using corporate videos.Whether you are in marketing or internal communications, it’s crucial to tell your company’s story in a digital media world that can’t get enough video content. But what video content actually creates a connection and an impact with your audience?Three-time Emmy Award-winner Tony Gnau wrote Lights, Camera, Impact to help you produce better videos that get your message across every time. Make every video-production dollar count with his short storytelling tips for digital marketing and internal communication professionals. You’ll learn DIY shooting suggestions for work you do without the video pros. This guide gives you the insights from top thought leaders in corporate communication in order to create a solid video-marketing plan.You’ll discoverThe core videos for video marketing success, including 'About Us' videos.The best marketing strategy to ensure customers watch videos and take action.What to do before and after video production is complete to maximize results.How to add music for impact and making the most of client testimonials.When a DIY video is the best media choice, like when your audience opposes big companies or you’re a small business.Whether you’re making a DIY video inside your company or hiring a production company to create it, Lights, Camera, Impact will enhance your video skills so you’ll be certain your messages are hitting home. Get your copy today!

Artículos relacionados

  • Content Generation Through Narrative Communication and Simulation
    From literature and film to advertisements, storytelling is an important aspect of daily life. To create an impactful story, it is important to analyze the creation and generation of a storyline. Content Generation Through Narrative Communication and Simulation is a critical research publication that explores story and the application of story in various forms of media as well ...
  • Social Media Marketing Essentials You Always Wanted To Know
    Kavita Kamath / Vibrant Publishers
    A Beginner’s Guide to Social Media Strategies, Content Creation, and Platform-Specific Marketing. Harness the power of social media to market your brand, products, and services.Learn your way through the intricacies of social media marketing and come out at the top by effectively marketing your brand offerings.Social Media Marketing Essentials You Always Wanted To Know walks yo...
    Disponible

    37,19 €

  • Open This Book
    Sara Lohse
    Everybody has a story. They just don’t know it yet.Ever think that silly story you tell to break the ice could actually be a breakthrough for your career? Welcome to Open This Book: The Art of Storytelling for Aspiring Thought Leaders, where we’re ditching the textbook definitions and embracing storytelling as the heart of authentic leadership.This isn’t your average 'how-to' g...
    Disponible

    15,01 €

  • Dim Sum Strategy
    Peter Wilken
    In the past, brands were the sole domain of owners, advertisers and marketers. Strategies were crafted in smoke-filled boardrooms and rolled out with little to no input from consumers.Times have changed. Today, consumers are the new owners. They have more information, more channels, more power and more choice but less time, less loyalty and less trust than ever before. Brands i...
    Disponible

    16,41 €

  • The Art of the Book Proposal
    Eric Maisel
    ...
    Disponible

    25,85 €

  • Media Representation of Migrants and Refugees
    Serpil Kir Elitaş
    The global narrative surrounding migrants, refugees, and people on the move is often fraught with biases, misunderstandings, and misrepresentations. While crucial for informing public opinion, media coverage can inadvertently perpetuate stereotypes, fuel discrimination, and distort realities. This leads to a climate where migrants and refugees are often misunderstood, marginali...