Lean Product Lifecycle, The (Book)

Lean Product Lifecycle, The (Book)

Craig Strong / Sonja Kresojevic / Tendayi Viki

31,99 €
IVA incluido
Disponible
Editorial:
Pearson Education Ltd
Año de edición:
2018
ISBN:
9781292186412
31,99 €
IVA incluido
Disponible

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Sobre IBD

The Lean Product Lifecycle is a playbook that provides frameworks, methods and tools to develop innovative new products and business models, while managing your core portfolio. Follow the 6 key phases of a products life - idea, explore, validate, grow, sustain and retire - and discover how to develop products according to their life stage and ensure the right investment for each.. For each stage there is a step-by-step guide of product development best practices using examples and case studies from several companies and start-ups.Using the tools and templates in this book, youll be able to: Take a new product from idea to scale within a market. Understand the difference between executing on products that are already successful in the market and searching for profitable business models for new products. Use the right tools and methods for validating new products ideas and business models. Understand how to manage mature products and retire old products using lean innovation principles. Discover how lessons from lean start-ups can transform your business. Samples Preview sample pages from The Lean Product Lifecycle >

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