Key Concepts in Strategic Management

Key Concepts in Strategic Management

Jonathan Sutherland

52,11 €
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Editorial:
Bloomsbury Publishing plc
Año de edición:
2017
Materia
Gestión y técnicas de gestión
ISBN:
9781403921352
52,11 €
IVA incluido
Disponible

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Key Concepts in Strategic Management is one of a range of comprehensive glossaries with entries arranged alphabetically for easy reference. All major concepts, terms, theories and theorists are incorporated and cross-referenced. Additional reading and Internet research opportunities are identified. More complex terminology is clarified with numerous diagrams and illustrations. With over 500 key terms defined, the book represents a comprehensive must-have reference for anyone studying a business-related course or those simply wishing to understand what strategic management is all about.

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