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Internes Kommunikationsmanagement

Internes Kommunikationsmanagement

Jochen Oelert

78,68 €
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Editorial:
Springer Nature B.V.
Año de edición:
2003
Materia
Estudios de comunicación
ISBN:
9783824478040
78,68 €
IVA incluido
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Sobre IBD

Jochen Oelert präsentiert einen grundlegenden Bezugsrahmen, mit dem Kommunikationsprozesse in Unternehmen erfasst werden können, arbeitet ihre ausschlaggebenden Gestaltungsdimensionen im Sinne eines 'Managements' heraus und setzt sie systematisch mit Entscheidungs- und lmplementierungsprozessen in Verbindung.

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