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Interkulturelles Management

Interkulturelles Management

Patricia Peill-Schoeller

84,81 €
IVA incluido
Disponible
Editorial:
Springer Nature B.V.
Año de edición:
2011
Materia
Economía
ISBN:
9783642791918
84,81 €
IVA incluido
Disponible

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  • Librería Samer Atenea
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Sobre IBD

Dieses Buch untersucht die Probleme, die sich aufgrund von nationalen und kulturellen Gegensätzen in chinesisch-deutschen Joint-Ventures in der Volksrepublik China ergeben. Ziel ist es, auf Ursachen der interkulturellen Managementprobleme in Joint-Ventures und auf die Möglichkeiten der Verbesserung aufmerksam zu machen. Das Buch richtet sich deshalb auch an Unternehmen, die in China aktiv werden wollen.

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