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Interaktive Unternehmenssteuerung

Interaktive Unternehmenssteuerung

Markus Göbel

89,91 €
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Editorial:
Springer Nature B.V.
Año de edición:
2009
Materia
Finanzas
ISBN:
9783834915207
89,91 €
IVA incluido
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Sobre IBD

Markus Goebel entwickelt ein umfassendes Konzept der „Investor Relations' jenseits der reinen Kapitalmarkttransaktion und zeigt dessen empirische Relevanz auf. Er bringt damit eine interaktionstheoretische Perspektive in die Governance-Diskussion, darüber hinaus aber auch in weitreichende Problemfelder von Unternehmensführung und Organisation.

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