Inteligência de Negócios

Inteligência de Negócios

Ana Carolina Freixa Matsushige / Edineide Maria de Oliveira / José Iesca Rodrigues

36,13 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2024
ISBN:
9786206759881
36,13 €
IVA incluido
Disponible

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Sobre IBD

O trabalho tem como objetivo mostrar o benefício da Business Intelligence - BI. Entender as formas de utilização das ferramentas de BI nas empresas de diversos setores da economia. Visa tornar o termo Business Intelligence - inteligência de negócios - conhecido e demonstrar quais são as vantagens competitivas do uso destas ferramentas. Para isso, foi realizado um estudo envolvendo assuntos como: análise de dados; ferramentas e metodologias de BI; gestão estratégica; tomada de decisões e vantagem competitiva. Para concluir o estudo foi realizada uma pesquisa de campo com oitenta profissionais do mercado de trabalho.

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