Information and Management Systems for Product Customization

Information and Management Systems for Product Customization

Bernd Kaluza / Gerhard Friedrich / Thorsten Blecker

170,79 €
IVA incluido
Disponible
Editorial:
Springer Nature B.V.
Año de edición:
2014
ISBN:
9781489984128
170,79 €
IVA incluido
Disponible

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Sobre IBD

In today’s competitive environment, manufacturing and service companies are intensifying their customization processes. Customization means companies must meet the challenge of providing individualized products and services, without introducing high costs. Therefore, companies must address both customization and cost factors to gain a competitive advantage. While product customization is the manufacturing of products according to individual customer needs, it does not involve any focus on the cost perspective. Information and Management Systems for Product Customization will concentrate on both product customization and costs’ efficiency, which is termed as mass customization. Moreover, mass customization with its multi-dimensions is the new business paradigm challenging today’s manufacturing companies.

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Otros libros del autor

  • Information and Management Systems for Product Customization
    Bernd Kaluza / Gerhard Friedrich / Thorsten Blecker
    In today’s competitive environment, manufacturing and service companies are intensifying their customization processes. Customization means companies must meet the challenge of providing individualized products and services, without introducing high costs. Therefore, companies must address both customization and cost factors to gain a competitive adva...