Global Competition Between and Within Standards

Global Competition Between and Within Standards

Jeffrey L. Funk

133,81 €
IVA incluido
Disponible
Editorial:
Springer Nature B.V.
Año de edición:
2001
Materia
Gestión y técnicas de gestión
ISBN:
9781349429370
133,81 €
IVA incluido
Disponible

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Managing technology and globalization are two of the main concerns facing companies today. This book argues that the success of firms such as Ericsson and Nokia is a function of how they have managed these two areas simultaneously. The author summarises the development of the global mobile communications industry to date, examining how global standards have been established, and why particular firms have succeeded within these standards. He goes on to examine the factors that will determine the market leaders in third-generation mobile communications systems and phones, and shows how other high technology industries can benefit from the strategies used.

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Otros libros del autor

  • Global Competition Between and Within Standards
    Jeffrey L. Funk
    Introduction Key Theoretical Issues in Competition Within and Between Standards Market and Committee Mechanisms in Setting Global Standards Committee- and Market-Based Competition in the Mobile Infrastructure Market Committee and Particularly Market Competition in the Mobile Phone Market Third Generation and Mobile Internet Standards and Competition in Third Generation Infrastr...