Glimmer

Glimmer

Warren Berger

17,54 €
IVA incluido
Disponible
Editorial:
Penguin Random House UK
Año de edición:
2011
ISBN:
9781847940056
17,54 €
IVA incluido
Disponible

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Can great design transform people’s lives?And can we all learn from the way great designers think?For a new generation of designers such as Bruce Mau and Yves Behar the answer to both questions is an unequivocal ’Yes’. To them design is more than just a question of fashion or taste; it’s a way of asking fundamental questions in order to solve complex problems. In Glimmer award-winning journalist Warren Berger shows how these visionary thinkers are taking design principles out of the studio and applying them to the tough issues of today from making medicines safer to counteracting the threats of global warming. By approaching seemingly intractable problems with simple thought-processes that often seem counter-intuitive - ’ask stupid questions’ ’embrace constraint’ - designers are creating ’glimmer moments’ when a life-changing ideas crystallise in the mind and coming up with breathtakingly innovative solutions.

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