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Finding Insight

Finding Insight

Melinda Spaulding / Mitch Tull

15,12 €
IVA incluido
Disponible
Editorial:
Morgan James LLC (IPS)
Año de edición:
2024
Materia
Toma de decisiones en la gestión de empresas
ISBN:
9781636983028
15,12 €
IVA incluido
Disponible

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Sobre IBD

Finding Insight delves into the essential yet often misunderstood process of insight discovery. This valuable guide is for anyone seeking to comprehend the motivations behind human behavior. Unlike previous works which explored ’what’ and ’why,’ Finding Insights uniquely illuminates ’how,’ equipping people with the analytical tools and mindset necessary for unveiling and utilizing insights effectively. Employing personal narratives, practical examples, and interactive exercises, Finding Insights makes complex concepts accessible and engaging, all while adding a dash of humor. From marketers aiming to decode customer behavior, to coaches inspiring teams, journalists investigating subjects, politicians resonating with constituents, or simply individuals wishing to better understand those around them, Finding Insights caters to all. Its purpose is to enhance critical thinking skills and provide a new perspective on how we interpret and react to the world around us. 

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