Ray A Hiebert / Sheila Gibbons
Librería Samer Atenea
Kálamo Books
Librería Elías (Asturias)
Librería Kolima (Madrid)
Librería Proteo (Málaga)
A shorter, more flexible & affordable text around which instructors of Intro to Mass Media can build a customized teaching packet. Covers information students need to understand the media, the mass communication process, & the role of media in society.