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Eventmanagement

Eventmanagement

Bernhard Knauß / Edwin Jettinger / Ulrich Holzbaur

101,48 €
IVA incluido
Consulta disponibilidad
Editorial:
Springer Nature B.V.
Año de edición:
2010
Materia
Gestión y técnicas de gestión
ISBN:
9783642124273

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  • Librería Samer Atenea
  • Kálamo Books
  • Librería Elías (Asturias)
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Sobre IBD

Events sind Veranstaltungen mit Erlebnischarakter. Eventmanagement beschäftigt sich mit der Frage, was ein Event auszeichnet, wie man es realisiert und wie man eine Veranstaltung einzigartig macht. Das Buch führt in die Grundlagen des Eventmanagements ein - von der strategischen Planung bis zur operativen Durchführung und Steuerung. Dafür tragen die Autoren ihre Erfahrungen aus den verschiedenen beruflichen Bereichen zusammen. Ausgearbeitete Beispiele aus der Praxis sowie Checklisten und Formblätter helfen bei der sicheren Planung und Organisation.

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