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Erfolgsfaktoren im Business-to-Consumer-E-Commerce

Erfolgsfaktoren im Business-to-Consumer-E-Commerce

Christian Böing

72,19 €
IVA incluido
Disponible
Editorial:
Springer Nature B.V.
Año de edición:
2001
Materia
Economía
ISBN:
9783409118200
72,19 €
IVA incluido
Disponible

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Sobre IBD

Christian Böing systematisiert theoretisch fundiert mögliche Erfolgsfaktoren und überprüft ihren Einfluss auf den Erfolg im E-Commerce im Rahmen einer Befragung von 135 E-Commerce-Anbietern und 93 Experten empirisch.

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