ENTREPRENEURSHIP EDUCATION AND SMALL BUSINESS SUCCESS

ENTREPRENEURSHIP EDUCATION AND SMALL BUSINESS SUCCESS

Bagidi Shiando Justine

65,74 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
Materia
Gestión y técnicas de gestión
ISBN:
9786208452643
65,74 €
IVA incluido
Disponible

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This book investigates how entrepreneurial education influences the success of small businesses, focusing specifically on Betty’s Bakery in Harrogate, England. As entrepreneurship evolves, understanding how education shapes business skills and operational effectiveness is increasingly important. Using a case study approach, the research analyzes the impact of entrepreneurial education on key performance areas such as financial stability, market competitiveness, and innovation. Data were gathered through surveys and financial analysis over a year. The results show that entrepreneurs with formal training in entrepreneurship demonstrate greater confidence, strategic planning abilities, and adaptability to market changes. The study also reveals a strong link between education and business growth, with Betty’s Bakery effectively applying entrepreneurial knowledge to improve its operations and customer engagement. This reveals the vital role of entrepreneurial education in fostering small business success in a competitive market.

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