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Entrepreneurial Marketing for SMEs

Entrepreneurial Marketing for SMEs

Luca Cacciolatti / Soo Hee Lee

132,88 €
IVA incluido
Consulta disponibilidad
Editorial:
Springer Nature B.V.
Año de edición:
2015
Materia
Gestión y técnicas de gestión
ISBN:
9781137532565

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  • Librería Samer Atenea
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  • Donde los libros
  • Librería Kolima (Madrid)
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Sobre IBD

Entrepreneurial Marketing for SMEs contextualizes the practice of marketing amongst SMEs, and critically discusses major issues of Entrepreneurial Marketing with a relevant and up-to-date academic body of knowledge.

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