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Diploma ou Miragem? O MBA posto à prova

Diploma ou Miragem? O MBA posto à prova

Jean Marie KONE

153,78 €
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Editorial:
KS OmniScriptum Publishing
Año de edición:
2025
Materia
Gestión y técnicas de gestión
ISBN:
9786208996192
153,78 €
IVA incluido
Disponible

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Sobre IBD

Atualmente, os MBA representam uma verdadeira pedra lançada no jardim, muitas vezes complacente, da gestão preconizada pelas escolas de gestão. Este diploma, reconhecido internacionalmente e muito cobiçado por recrutadores, candidatos e instituições, está a suscitar um interesse sem precedentes. Qualquer pessoa que possua este diploma, que aspire a obtê-lo ou que procure compreender as razões do seu sucesso deve ler este livro. Com efeito, se todos andam à procura de MBAs, vale a pena perguntar: este diploma forma verdadeiros gestores capazes de responder às exigências concretas e complexas dos cargos executivos, ou forma oportunistas inadaptados e desfasados da realidade empresarial? O MBA, criado em 1908 e cujas últimas grandes reformas datam dos anos 50, baseia-se num modelo de ensino muitas vezes demasiado analítico e compartimentado, centrado na teoria e não na experiência prática.

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