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Die Bewertung von Content-Anbietern unter besonderer Berücksichtigung von Web 2.0

Die Bewertung von Content-Anbietern unter besonderer Berücksichtigung von Web 2.0

Alexander Fox

96,69 €
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Editorial:
Springer Nature B.V.
Año de edición:
2010
Materia
Finanzas
ISBN:
9783834923554
96,69 €
IVA incluido
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Sobre IBD

Alexander Fox analysiert die Anwendbarkeit verschiedener Bewertungsansätze anhand allgemeiner und (Content-Anbieter-)spezifischer Kriterien und untersucht den Einfluss aktueller Entwicklungen im Internetbereich. Hierbei zeigt er auf, dass kein Unternehmensbewertungsverfahren problem- und bedenkenlos einsetzbar ist und analog jeder branchenspezifischen Bewertung auch bei Content-Anbietern bestimmte Besonderheiten zu berücksichtigen sind.

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