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Dialogue in Focus Groups

Dialogue in Focus Groups

Ivana Markova / Michele Grossen / Per Linell

37,98 €
IVA incluido
Disponible
Editorial:
Equinox Publishing
Año de edición:
2011
Materia
Lingüistica
ISBN:
9781845530501
37,98 €
IVA incluido
Disponible

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In contrast to a vast literature that provides information and guides about focus groups as a methodological tool, this book is an introduction to understanding focus groups as analytical means exploring socially shared knowledge, e.g. social representations of AIDS, biotechnology or democracy, beliefs and lay explanations of social phenomena. The main emphasis of the book is to examine how to analyse interaction and ideas expressed in focus groups. The book considers, first, different kinds of dynamic interdependencies among participants who hold the diverse and heterogeneous positions. Second, it explores circulations of ideas and contents in focus groups. More generally, the book is concerned with

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  • Dialogue in Focus Groups
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    In contrast to a vast literature that provides information and guides about focus groups as a methodological tool, this book is an introduction to understanding focus groups as analytical means exploring socially shared knowledge, e.g. social representations of AIDS, biotechnology or democracy, beliefs and lay explanations of social phenomena. The main emphasis of the book is t...
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