Développement de l’esprit d’entreprise et communication d’entreprise

Développement de l’esprit d’entreprise et communication d’entreprise

M KAVIN RAJA / P RITHIK / Prof. J. MEENAMBIGAI

122,15 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2026
ISBN:
9786209443749
122,15 €
IVA incluido
Disponible

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Sobre IBD

Ce livre, Développement de l’esprit d’entreprise et communication d’entreprise, est destiné aux étudiants de premier cycle en agriculture. Il explique clairement comment devenir un entrepreneur prospère dans le secteur agricole et comment communiquer efficacement dans le monde des affaires et en milieu rural. La première partie de l’ouvrage se concentre sur le développement de l’esprit d’entreprise, expliquant ce que signifie l’esprit d’entreprise, en particulier dans l’agriculture, et les qualités nécessaires pour devenir un bon entrepreneur. Elle guide les étudiants tout au long du processus d’identification des opportunités commerciales, de préparation des plans de projet, de démarrage et de gestion des entreprises agricoles, et de compréhension du marketing, des finances, des risques et du soutien fourni par les programmes gouvernementaux. La deuxième partie de l’ouvrage traite de la communication d’entreprise. Elle couvre les bases d’une communication efficace, y compris les compétences verbales et non verbales, et enseigne comment rédiger des lettres d’affaires, des rapports et des propositions. Elle explique également comment s’exprimer avec assurance lors d’entretiens et de présentations.

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