Cross-Cultural Aspects of Tourism and Hospitality

Cross-Cultural Aspects of Tourism and Hospitality

Erdogan Koc

270,61 €
IVA incluido
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Editorial:
Taylor & Francis Ltd
Año de edición:
2025
ISBN:
9781032989006

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Cross-Cultural Aspects of Tourism and Hospitality offers a comprehensive guide to the influence of culture on customers as well as service providers, affecting both the demand and the supply sides of the industry - services marketing and consumer behaviour, management, organisational behaviour, and human resource management.

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Otros libros del autor

  • Cross-Cultural Aspects of Tourism and Hospitality
    Erdogan Koc
    Cross-Cultural Aspects of Tourism and Hospitality offers a comprehensive guide to the influence of culture on customers as well as service providers, affecting both the demand and the supply sides of the industry - services marketing and consumer behaviour, management, organisational behaviour, and human resource management. ...
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