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Crafting Customer Experience Strategy

Crafting Customer Experience Strategy

 

142,73 €
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Editorial:
Emerald Publishing Ltd
Año de edición:
2021
Materia
Toma de decisiones en la gestión de empresas
ISBN:
9781839097119

Selecciona una librería:

  • Librería Samer Atenea
  • Librería Aciertas (Toledo)
  • Kálamo Books
  • Librería Perelló (Valencia)
  • Librería Elías (Asturias)
  • Donde los libros
  • Librería Kolima (Madrid)
  • Librería Proteo (Málaga)
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Crafting Customer Experience Strategy: Lessons from Asia looks at how Customer Experience Management can be vital in providing a competitive advantage for businesses. This is essential reading for marketing scholars and practitioners looking for insights into improving their customers’ experiences.

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