British Airways

British Airways

Alexander Halden

19,04 €
IVA incluido
Disponible
Editorial:
Oscar Publishing
Año de edición:
2026
ISBN:
9781914591402
19,04 €
IVA incluido
Disponible

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Some airlines simply transport passengers. Others become part of a country’s image, its economic reach, and the way generations imagine distance. British Airways belongs to that second category: a carrier whose story runs through empire, war, technological ambition, mass travel, privatisation, global competition, and the daily complexity of making Heathrow work.British Airways - Imperial Airways, BOAC, Concorde, the 747 and the Reinvention of Britain’s Global Airline traces that long transformation from the pioneering routes of Imperial Airways through BOAC and BEA to the creation of modern British Airways and its place inside today’s global aviation system.Written in a connected narrative style, the book follows the people, aircraft, routes, institutions and commercial decisions that shaped the airline across a century of change. The reader moves from flying boats and early imperial routes to the Comet, Trident, Concorde and Boeing 747, while also seeing how airport capacity, service design, competition, alliances, privatisation and Heathrow became just as important as the aircraft themselves.Inside, readers will discover:• How Imperial Airways, BOAC and BEA created the foundations of British Airways, and why their very different operating cultures mattered after merger.• How aircraft such as the Comet, Trident, Concorde and 747 changed what the airline could sell, from technological prestige and supersonic speed to mass long-haul travel.• How British Airways reinvented itself commercially, through privatisation, service reform, global competition, alliances and premium product strategy.• How Heathrow became central to the airline’s power and vulnerability, culminating in Terminal 5 and the modern network built around slots, connections, baggage systems and operational reliability.British Airways gives aviation enthusiasts and general readers a deeper understanding of how a national airline evolves: not through aircraft alone, but through the constant interaction of engineering, politics, markets, airports, people and passenger expectations.For readers interested in airline history, civil aviation, iconic aircraft, Heathrow, Concorde, the Boeing 747 and the business of global air travel, this volume offers a polished, highly readable journey through one of the most important airline stories in modern aviation.

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