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In 1959, Alexander George reconstructed a methodology the Federal Communications Commission (FCC) used to analyze Nazi propaganda during World War II. This same methodology, with adjustments for differences in culture and ideology, might have been used to analyze North Vietnamese propaganda to help evaluate the effectiveness of America’s coercive air campaign against North Vietnam. Throughout the war, North Vietnamese leaders used political propaganda to manipulate the opinions of the people it controlled and others they wished to influence. The analysis of this propaganda during Operation Rolling Thunder suggests the North’s decision calculus remained insensitive to the effects of bombing, which helps explain why Rolling Thunder was unsuccessful in compelling Hanoi to stop supporting the insurgency against South Vietnam.This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work.This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work.As a reproduction of a historical artifact, this work may contain missing or blurred pages, poor pictures, errant marks, etc. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.
