Augmenting Public Relations

Augmenting Public Relations

David Phillips

77,60 €
IVA incluido
Disponible
Editorial:
Taylor & Francis Ltd
Año de edición:
2024
ISBN:
9781032826585
77,60 €
IVA incluido
Disponible

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Examining a range of new practices for the PR industry, covering both principles and applications, this book will be of great value to students, academics and practitioners alike. It describes the nature of AI and projects its development, offering an introduction to practitioners on how they too can create their own AI tools.

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