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ATTRIBUTI SPECIFICI DELL’ASSISTENZA CLIENTI NELLA PERFORMANCE BANCARIA

ATTRIBUTI SPECIFICI DELL’ASSISTENZA CLIENTI NELLA PERFORMANCE BANCARIA

Oriakpono Anderson Emmanuel / Oriakpono Zeal Emmanuel

75,67 €
IVA incluido
Disponible
Editorial:
KS OmniScriptum Publishing
Año de edición:
2024
Materia
Banca
ISBN:
9786208254612
75,67 €
IVA incluido
Disponible

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Sobre IBD

Questo libro esamina il ruolo critico dell’assistenza ai clienti nella performance delle banche di deposito. Inizia con un inquadramento del customer care, evidenziandone l’importanza e l’evoluzione nel settore bancario. Vengono analizzati in dettaglio gli attributi unici del customer care, come le capacità di comunicazione, la conoscenza dei prodotti, l’empatia e la gestione del tempo. Il libro mette poi in relazione questi attributi con aggregati di performance come gli indicatori finanziari, la soddisfazione dei clienti e l’efficienza operativa. Vengono presentati casi di studio per dimostrare le best practice, mentre viene elaborato l’approccio per implementare un customer care di successo, concentrandosi su competenze, formazione, tecnologia ed esame. Il libro si conclude con le indicazioni per il futuro, dando la priorità all’evoluzione del ruolo del customer care e alle sfide che si prospettano nel settore bancario.

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